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New Stuff and Inspiration

A Message From Denver Water: Don’t Be That Guy

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This summer’s Denver Water campaign has one simple request—Don’t be that guy. We all know “that guy.” He’s the bro who fist pumps while hitting on your girlfriend. Or the husband who wears the same sweater as his wife. He’s the guy who wastes water.  The good news is, it’s easy to not be that guy. Simply follow Denver Water’s summer watering rules. (Removing the BluTooth when it’s not in use wouldn’t hurt either.)

Photographer: Tony D’Orio 

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A Memo From HR

Our HR department let a couple of important announcements slip through the cracks. Ok. We don’t really have an HR department. But if we did they’d first be announcing the hiring of Pedro Saldarriaga as ACD/Art Director.

Pedro comes to us fresh off the freelance circuit. Previous to that he worked on campaigns for Kraft Mac and Cheese, Applebees and Fruit of the Loom at CP+B and for Killington Mountain, The North Face and Oakley at Factory. Welcome Pedro.

But that’s not all. HR is also excited to announce the promotion of Jeff Euteneuer to Associate Creative Director. Jeff, a long time Sukler (Sukleite? Suklee?) spends his time directing art for clients across the Sukle portfolio. And doing spot on impressions of every person in the office. (You should see his Jim Glynn.) Congrats Jeff E.

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A Report from the OBIEs

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Earlier this week, two Sukleites (Suklers? Suklettes?) and a Denver Water client attended the 2014 OBIE award show in Orlando, FL. The show is the culmination of a nationally recognized competition that highlights some of the best out of home work from around the world. We were honored to get a bunch of work into the show. Even cooler, our high efficiency toilet campaign for Denver Water won a gold. So we decided to attend. That’s when things got even coolerer. The toilets campaign also took home a Best In Show OBIE. A very welcome and unexpected surprise! Needless to say the trip to Orlando was great. Although we didn’t get to go to The Wizarding World of Harry Potter theme park. You win some. You lose some.

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Beauty and The Beasts

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We’ve been on an animal kick lately. Between our work for the Cheyenne Mountain Zoo and a couple of other projects that are still under wraps, it feels like Jack Hanna’s Animal Adventures around here. This influx of wild beasts is why we were especially taken by these photos from Russian photographer Katerina Plotnikova. They mix the beauty of high fashion with the untamed magnificence of wild animals. Check ’em out.KaterinaPlotnikova4 KaterinaPlotnikova5

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Use/Abuse

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Water conservation is something near and dear to our hearts. Which is why we’re incredibly excited about Edward Burtynsky and Jennifer Baichwal’s new documentary “Watermarks.” Over the past 5 years the two have travelled the world, examining and photographing how people use, and in many cases abuse, water. The project takes us from China’s 937-foot Xiloudu Dam to the Bellagio’s water show to Canada’s pristine watersheds where you can still “dip a cup into water, drink it, and not die.” The project is heavy on thought-provoking photography. And light on narration and story. Allowing viewers to form their own opinions. If you see the film, be sure to tell us what you think in the comments.

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Red Eyes and Running

The War on Drugs is one of our favorite bands. We’ve played their last album, Slave Ambient on repeat for almost three years. Red Eyes is the first single of their to-be released album Lost In The Dream. And it is fantastic. It’s perhaps the catchiest tune the band has made. It’s also their most triumphant. Especially in this unofficial music video. Which a fan made by setting the track to clips of movie characters running. Damn, it’s awesome.

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Empathy

For healthcare, this video is outrageously popular. It has well over a million views. And no wonder. It’s like having a super power where you can eavesdrop on people’s minds. The effect is magical. It lets us break out of the confines of our own identity, and stand in someone else’s shoes for a moment. Produced internally by Cleveland Clinic.

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Farmed and Dangerous

In a beautiful collision of marketing, entertainment and activism, Chipotle will launch an original series on Hulu aimed at making chumps out of the Big Food guys. I sure hope it’s good. Because if it isn’t, it’ll have the opposite effect they’re hoping for. Fingers crossed. Check out the trailer. It premieres Feb. 17 on Hulu. Also, in case you’re one of those who believes they’re owned by McDonalds, read this from Chipotle’s site:  “There is a popular misconception that Chipotle restaurants are owned by McDonalds. While they were once an investor in our company, they divested in 2006 and our company went public on the New York Stock Exchange that year.”

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One Delicious Flag Collection

Apparently there is an international food festival going down in Sydney. And if these tasty looking flags created by WHYBIN/TBWA are any indication, it’s gonna be delicious. See all 18 flags here.

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We NEED An Art Director

Sukle needs an art director. Because without an art director, our account supervisors would do all of the layouts. And they only know Keynote and Kid Pix.

Sukle needs an art director. Because without an art director, our copywriter would only concept long copy ads. Long copy billboards. Long copy banner ads. He’s even started suggesting 57-part long copy tweets.

Sukle needs an art director. Because without an art director, our designers would go direction-less. And you know what that means. Yep, daylong Google research into the early childhood of Bodoni.

Sukle needs an art director. Because without an art director, who else will our production artist call “Fart Director?”

Sukle needs an art director. Because without an art director, our accountant would take over our blog. Sample blog post: PCAOB Audits Audit Report.

Sukle needs an art director. And we’re accepting applications now. Potential candidates must have at least 7+ years of conceptual art direction and design experience. Your portfolio must be full of interesting thinking and exceptionally executed print, outdoor, broadcast, digital and non-traditional work. And, of course, a shelf or Tupperware full of awards is always nice.

Submit your portfolio to hr@sukle.com. Because without art director portfolios, HR will have too much time to dream up dress codes and team building activities.

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