New Stuff and Inspiration
We at Sukle love a good visual gag. If you’ve examined our work, you’ll notice we love to play with the medium we’re working with, attempting to create a visual that appears both clever and witty at the same time. So we were quickly enamored by these different sheets and comforters.
Looking forward to a good meal.
The schedule for this summer’s Outstanding in the Field is about to come out and we’re excited. Nothing better than delicious local fare, paired with wine, all resting upon a long table nestled into some spectacular setting. Everyone cross your fingers there’s a great Colorado location this summer!
Our mission is to re-connect diners to the land and the origins of their food, and to honor the local farmers and food artisans who cultivate it.
Outstanding in the Field is a roving culinary adventure – literally a restaurant without walls. Since 1999 we have set the long table at farms or gardens, on mountain tops or in sea caves, on islands or at ranches. Occasionally the table is set indoors: a beautiful refurbished barn, a cool greenhouse or a stately museum. Wherever the location, the consistent theme of each dinner is to honor the people whose good work brings nourishment to the table.
Ingredients for the meal are almost all local (sometimes sourced within inches of your seat at the table!) and generally prepared by a celebrated chef of the region. After a tour of the site, we all settle in: farmers, producers, culinary artisans, and diners sharing the long table.
NBC wanted you to have a good Superbowl.
So much so, they made an almost 4 minute long music video, with nearly every star of every relevant NBC show to let you know that. If you add up how many multi-million dollar spots could have fit into that 4 minutes, well, you realize that NBC REALLY wants you to have a good superbowl (authors note: this is most likely a longer cut than actually aired). Either that or they just don’t need the extra money. Coffee just shot out my nose laughing at that last comment.
Ok, this is great. The first billboard (the small one to the left) is an Audi board that features it’s new A4, and it reads “Your move, BMW.” So what did BMW do? They bought the board next to it, which has a showcases the new 3-series and the headline “Checkmate.” Brilliant. But it’s not over. Then Audi counters with a board next to that one, featuring their ultra-sexy R8 super car with the headline ” Your pawn is no match for our king.” I am guessing the next expected move for BMW would be to place an ad next to that one with a beauty shot of the new, insanely sleek i8 with some sort of “Touché” line. But no, they went blimp with it, showing their F1 car and “Game over.”
Real, real good stuff.
1 more reason to love Whole Foods
I stoppped at Whole Foods on my way to work Friday and the cashier gave me this rose. It was “Free Rose Friday”. As if I needed another reason to be in love with Whole Foods. The best part of the experience was watching the women in line in front of me blush as they chose the color of their preference. Yellow, white, pink or red. They seemed genuinely touched by such a simple gesture. Nice play.
Well, we’d probably be remiss to not mention the superbowl and it’s ads. There were some good ones, there were some REAL terrible ones. Ones that made you think “wow, they just dropped millions for THAT.” All in all, they seemed fair in the world of Superbowl ads. This Clint Eastwood one seemed to be universally liked, though. We’re thinking it was because the message was pretty darned moving. And we all want to believe that we really are just beginning the second half, and that we can, in fact, win.
Kudos to those who entertained us with decent spots. Meh to those who just churned out some average garbage to pollute our eyes.
Don't forget a Valentine!
Most of us who work in and around this biz will love the clever and humorous stuff over at Nerd Valentine. Go surf around and find something nice for your Valentine. If my special someone is reading this, this iPhone case is uber-swell and reminds me of the days of mixtapes (and asking you to homecoming on a mixed tape).
Everything can be branded. Even skimboarding dogs
Firstly, what is it with bulldogs and board sports? They are all over skateboarding, skimboarding, surfing and snowboarding. It’s crazy.
But, what’s even more crazy is the fact that anything anyone does of any significance is branded these days. This is not just Tillman the skimboarding dog. This is Tillman the skimboarding dog who loves to eat delicious Natural Balance dog food. Everything is cross-branded content these days, isn’t it?
Pretty cool way to get the board to look like like a video game.
Fed Ex solutions site
This site was the site of the day on FWA last week, and we liked how it told the story of FedEx solutions. It has a really cool story navigation setup, where you navigate through 3D images and pickup tidbits of FedEx info along the way. So go ahead, pick one of the stories and navigate through the linear photographic storyline. It’s a neat way to tell a story, and the way the camera swings around as you follow the story line is great. The sound design is pretty good, too.