New Stuff and Inspiration
Program or be programmed.
It is January. The month of ambitious ideas to reinvent ourselves. My guess is that learning to code is not on your personal make-over list. Unless you’re Douglas Rushkoff (author, documentarian and teacher of a graduate level digital program at NYU). Learning to code is not on my list, has never been on my list, and most likely never will be, but reading Mr. Rushkoff’s blog makes me feel like it should be. He makes a convincing argument that unless we learn to code, we are passengers in the digital world.
“Programming a computer is not like being the mechanic of an automobile. We’re not looking at the difference between a mechanic and a driver, but between a driver and a passenger. If you don’t know how to drive the car, you are forever dependent on your driver to take you where you want to go. You’re even dependent on that driver to tell you when a place exists.” —Douglas Rushkoff
I rarely get to a place where I can contemplate what is out there that I don’t know about. I’m too busy trying to process all the things I do know about. It always feels like the tip of the iceberg. Despite my attempts at sophisticated bookmarking, I never really feel like I’ve got a handle on the multitudes of information sources. Which happens to be the topic of his upcoming book, Present Shock, When Everything Happens Now. One more book to pile on the nightstand.
My trouble is that this argument to “program or be programmed” is predominantly based on fear. I don’t like being motivated by fear, even though it usually works. Fear is like caffeine. A little bit will jump start you into action. But too much and you build up a tolerance. I appreciate his more hopeful messages like this one, “I have never been as enthusiastic about the promise of digital technology itself as about the human potential unleashed by these new tools.” Please, Mr. Rushkoff, I humbly beg you to write more about this human potential you envision. That will keep me going back to your blog in the long run. And just might get me coding.
Google's Santa tracker
Cool little countdown ticker to Santa’s yearly trek. It has a few little games and hidden goodies over there, too, if you play around.
Some bacon yule tide
Stream this bad boy on your TV and everyone will be in a chipper mood all of xmas morning.
Ricola packaging that rocks
We came across some really cool packaging today. We love these Ricola wrappers. Done by Jung Von Matt, we assume these are going to be sold in Europe, but are sure hoping they make their way across the pond. The idea is that the wrappers all show faces of suffering singers, all with their throats constricted with the twisted wrapper. The designs feature 5 characters: Rockabilly, Pop star, Opera singer, Rapper and Punk Rocker, with the tag line, “Unwrap your voice”.
If you work in advertising, you know that the process of getting good work approved, produced and in market can be very long and grueling. But it’s really rewarding when something you believe in is finished, is out in the public and turns out really cool. We felt great when these Goodwill pieces were installed in Cherry Creek this fall, and now we get to experience that feeling of satisfaction all over again, as we just installed them at the Pepsi Center this week. Yay for Goodwill and yay for the neat-o, glowing blue ‘people’ that Goodwill has helped.
Use Only What You Need
We at Sukle Advertising & Design condone and encourage creative use of your Use Only What You Need yardsign.
Musical Red Stripe
Neato video showing how Red Stripe turned an east London corner store into a musical orchestra of sorts, using quite unusual instruments to serenade shoppers. The instruments include the Bottle Trumpet, Food Can Xylophone, Tetra Pak Maracas, and the Nut Packet Shakers. The song that was played was a new version of Dandy Livingstone’s A Message To You Rudy each time they reached for a can or bottle of Red Stripe. Even boxes and dustpans were used as accompanying percussion.
Here’s the making of video, which shows that no fakery was involved:
Thanks to Caryn for sending this to us. May you stumble upon this in London.
Dumb ways to die
Great lil’ video, song by Tangerine Kitty. Thanks for the heads up on this, Heather.
Gender bending never gets old
Let’s face it. Putting heads on the wrong body is what Photoshop was made for. Here are a few prize examples. Your first reaction might be to think about how ugly they are compared to the expectations of female beauty. But honestly, after visiting my hometown for the holidays, I’m not shocked by it. They would fit in just fine back home.
Go here for more: It’s Nice That
From Bauhaus to Target.
Yesterday I went to Target to look for an area rug. Granted, my expectations were pretty low. I was bowled over by the selection. Truly. Right now Target is selling rugs that are clearly designed by hand weavers. Not just your common variety hand weavers, but weavers who are inspired by the Bauhaus Weaving Workshop. That means unique structures, equality of warp and weft, nobby, furry, fibery heaven. The Bauhaus weavers aimed for a balance of durability and aesthetics. They used the loom as a jumping off point to explore the limits of what fabric means. And you can see the offspring of their efforts at Target. This is a big deal. It’s not that often that we can sing the praises of mass commercialization. This is a rare example of how manufacturing can resuscitate long lost cultural arts. Instead of dumbing down, Target is dumbing up.
Everyone is hollering about loss of diversity in corn varieties and tropical frogs. But loss of diversity in weaving structures is something that just doesn’t get much play. This blog post is my small contribution at correcting that.